When my kids were small I made up a story of a fairy called Fairy Elle who had the power to help children by sprinkling positivity dust at night. The stories helped my kids if they were anxious about anything before bed and helped before nodding off.

That's when I felt she could help other children with anxieties or worries and developed Fairy Elle to what she is today. We're a small Irish business and would like to say thank you to all the positive parents out there who have supported us on our journey so far. We are keen to develop new wellness toys (and will in time), but for now enjoy the positivity and kindness of Fairy Elle. 

Believe in Fairy Elle. She believes in you.


Therese x


Fairy Elle supports Irish charity


© Fairy Elle 2020